Japan is redefining travel by merging premium culinary experiences with sustainable practices. A recent report by Trip.com highlights how Japanese hotel dining, themed pop-up restaurants, and interactive food events are drawing international...
Ginzan Onsen in Obanazawa City, which offers one of the most magical snow scenes in Yamagata Prefecture, is implementing a series of visit restrictions this winter to tackle the growing issues of overtourism. These measures include limiting the...
Wellness tourism in Japan has drawn the attention of the world. Many wellness-related experiences are deeply rooted in Japanese culture and provide valuable opportunities for tourists to rejuvenate and replenish themselves. Trend of wellness tourism...
Are you interested in participating in an event where you can fully immerse yourself in lush forest landscapes while cycling through unpaved forest roads? This event will be held in one of Japan’s most beautiful villages, Nakagawa Village in Nagano...
Japanese people have long loved fall as the harvest season, satisfying their appetites with seasonal flavors, especially fruits. Even today, they eagerly participate in activities celebrating the taste of fall. In honor of the upcoming SDGs Week...
Ogawa Town in Saitama Prefecture is located just over an hour from Ikebukuro Station via the Tobu Tojo Line. Nestled in a basin surrounded by the mountains of Outer Chichibu, it is sometimes referred to as “Little Kyoto of Musashi.” The...
It took a long time to get out of the traffic in Tokyo, and by the time I noticed, it was pitch dark outside. As I drove down a road without even streetlights, I saw something along the white line. Was it a living creature or just an object? I...
Japan’s inbound tourism has seen an increase in demand; the number of monthly tourists exceeded more than three million in March 2024. Maintaining systems and environments should be at the forefront of accepting international travelers and...
SUNRISE TOURS, run by JTB GLOBAL MARKETING & TRAVEL INC. (JTBGMT), facilitates packaged tours for international travelers with a focus on sustainable tourism. The agency has renewed its Travelife Certified status, recognizing them as a...
Årc Yakushima, an art and retreat space featuring 12 guest rooms and a coworking café, opened in Yakushima, celebrating the island’s 30th anniversary as a World Heritage site. The core concept of Årc Yakushima is “commons,” which means...